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The Woodruff Industries Story

Woodruff Industries was born out a desire to honour two incredible elderly gentlemen in the early years of my life. As a child, likemany people, I had two grandfathers – one paternal and one maternal. My paternal grandfather was a master craftsman in wood and my maternal grandfather was a die marker and engineer, who was a master at working with metal.

These two elderly gentlemen loved to impart their knowledge, know-how and skills to me during school holidays and weekends in their respective workshops. Their forerunners of the modern “man caves” were places of endless amazement to me: ancient looking tools, a plethora of boxes withpeculiar bits and pieces, nails, hooks and old bits of rope tied to rafters of the roof with bundles of stuff dangling from them, all covered in decades of dust and cobwebs. It was a world of fascination for me at such an impressionable age.

To be honest with you, I think my grandfathers spent so much time in their sheds and workshops to avoid the demands of their respectivewives, my grandmothers asking them to do “just one more little job”.

These “Old School” craftsmen taught me how to select the correct tool for the job and how to think the job through. They then taught me how to use that tool, in the manner it was intended to be used, so that I could make the most of that tool and to do a good job.

I am forever grateful to these wonderful gentlemen for their love, guidance, sturdy advice and the gift of teaching to think through things and the value of doing a good job every time; thank you so much Horace Charles and John Francis - I dedicate Woodruff Industries to their memory.

Andrew Reay

Director Thinkshift Pty Ltd trading as Woodruff Industries

These two grandfathers, Horace Charles and John Francis, the Old School craftsmen taught me a lot of things. Both of them used to say, “It’s a poor tradesman that blames his tools.”

And the other was “if you’re going to buy a tool, always buy a quality tool” – it will work better, last longer and will consistently do a better job. They also reiterated to avoid cheap, nasty and poorly made tools – because just when you need the reliability and functionality of that tool, it will follow Murphy’s Law and fail at the worst possible moment.

So when I started Woodruff Industries, I adhered to the advice and principles imparted by two old school craftsmen, who survived The Great War, the Great Depression, World War II and saw the greatest technological advancement of any generation.

In 2013 I formed Woodruff Industries around the central core values my grandfathers imparted to me: Quality, Functionality, Reliability, Multiple use, Value for money, Support and training.

The very first product we introduced was the Woodruff Industries 3-in-1 Leather Hole Punch, Eyelet Insertion and Snap Button Insertion Tool. We then started providing replacement eyelets for the tool,replacement snap buttons and replacement genuine parts for the leather hole punch.

The second product was the Angle Template Marker to help a range of trades to measure difficult internal angles.

We hope you enjoy our products.

Our products are sold in all continents of the world, via Amazon and other online retailers.

Head Office Worldwide

10 Whitford Way, Frankston Vic 3199 Australia

9am to 5pm

Monday to Friday

9am to 5pm by appointment only